Is Your Business Website Mobile?
According to www.SmartInsights.com, the Internet passed the mobile user tipping point in 2014. This means that there are now more mobile only users on the internet than desktop users. The numbers astounding ... there are now about 1900 MILLION mobile users versus approximately 1700 MILLION desktop users globally.
Most Popular Devices
Some interesting statistics on the most popular devices that people are now using to search the internet:
- 80% of internet users own a smartphone and use it to search the internet
- 47% use a tablet
- 37% use a game console
- 34% use a Smart TV
- 9% use a Smart Watch
- 7% use a Smart Wristband (and this figure with grow!)
Where users start their Internet searches?
According to the Smart Insights research, 48% of mobile users start online searches using a search engine, like Google. Another 33% start on a branded website (like MSN or Amazon), and another 26% start their search on a branded app (like Yelp). An astonsihing 89% of people are using mobile devices to view social media via mobile apps.
Google Comes in to Play April 21
Need more convincing that you now need a mobile-friendly website? Search giant, Google, announced a couple of months ago that as of April 21, 2015, they will include "mobile friendliness" as one of their 200+ factors in their ranking algorithm. Google updates its algorithm regularly, but rarely actually announces a specific date of implementation ... this means businesses better take this one seriously.
What does this mean for your business?
Having a stand-alone mobile website enables you to get in front of the huige mobile marketplace and display your important business information clearly and quickly to a mobile users. This can lead to better sales conversions for your business. Plus, with Google's recent announcement, it may also mean that you website will rank better than it was without a mobile-friendly version.
About Novera Payment Solutions
Novera Payment Solutions is a leader in the payments industry. We enable small and large business to accept credit cards and save money through our innovative flat fee merchant accounts. Our customers can accept online payments using smart phones, tablets, desktops, and in-store terminals ... anywhere they interact with their customers, they can accept credit card payments quickly and seamlessly.
Interested in learning more about mobile payment options to go with your mobile friendly website? Contact us and one of our team members will provide a free, no obligation savings analysis comparing our flat fee merchant account to your current processor!