This year, Small Business Saturday is November 30, 2013.
Small Business Saturday(tm) is an American shopping holiday held on the Saturday after Thanksgiving during one of the busiest shopping periods of the year. First observed on November 27, 2010, it is a counterpart to Black Friday and Cyber Monday, which feature big box retail and e-commerce stores respectively. By contrast, Small Business Saturday encourages holiday shoppers to patronize brick and mortar businesses that are small and local.
Small Business Saturday(tm) was conceived by American Express in 2010 and was promoted heartily via social media and by the US media. In its first year the movement garnered 1 million LIKES on Facebook and over 30 thousand tweets using the hashtag #smallbusinesssaturday.
In 2013, the movement continues. American Express is now offering their credit card merchants free personalized marketing campaign materials, as well as non-personalized materials to promote Small Business Saturday(tm).
You can download resources for your business using the following links:LIKE the Small Business Saturday Facebook page here, or follow the movement on Twitter @ShopSmall.
As a small business owner, you are automatically part of the movement. The Shop Small Movement and Small Business Saturday help bring communities together to show support for the small business owner, and help give you exposure throughout the year.
For detailed information about the program, visit the American Express website.
About Novera Payment Solutions
Novera Payment Solutions is well known as a leader in the credit card payments industry and is committed to helping businesses improve their bottom line by providing significant savings on credit card processing fees through our innovative flat fee merchant account pricing model.
Novera Payment Solutions Advantange
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Novera Payment Solutions's consultative approach allows us to thoroughly educate our clients, equipping them to better understand this complicated industry.
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We take the mystery out of the credit card processing business.
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We work with all types of businesses across the country.
Contact Novera to learn more about how we work with businesses to provide the most fair and transparent pricing structure available on the market today for credit card processing.
